Lyon will wear the first kit with a 3D design

Someone at Adidas was desperate for an idea when an ad for Titanic 3D came on and so we have this: The world's first football shirt with a 3D design.

Lyon will be the club wearing it, but only people wearing 3D glasses will see the full effect of the shirt's design. This is either an elaborate ploy to get Lyon's opponents to wear disorienting 3D glasses or a veryaccommodatinggesture to the one Lyon fan who wears 3D glasses and acolanderon his head everywhere he goes so Carla Bruni can't extract his thoughts.

And if you don't have 3D glasses? Well, I doubt you'll be too upset that you can't see that little doodad across the front of their shirt pop out at you.

Naturally, this will be Lyon's third kit for the 2012/13 season. But this season, Serie B side Reggina already beat them in the odd kit design category. Behold...

Yes, for Reggina's derby match against Crotone earlier this month, they decided to wear a statue abs not unlike a T-shirt you might find in a museum gift shop or shore store. The shirt (which also comes in red tinted torso) was intended to pay tribute to Calabria's ancient Greek influences "in the belief that by celebrating an ancient culture, the magic will come to life." And so, they worse shirts with nipples.